Hey there!
I’m Annette Ferguson.

Business mentor, a digital marketer, Certified Profit First Professional and Chartered Accountant, numbers geek, a freedom-lover friend who drinks tea to your success.

Welcome to our space.


I escaped the prison of a business that I had created and transformed my life. I have freedom. 

Now, being the CEO of my own multi-6-figure business, I am on a mission to help as many entrepreneurs as I can to operate from a place of freedom and live the life that they want.

I want to help you cross over from being a tired hustler, stuck in the prison of a business that you have created for yourself, to an empowered business owner with a life and business that you absolutely love.

Join me

What else Annette is involved with: 

Annette & Co.

Accounting, profit mentorship, and business finance strategy hub, specializing in the Profit First method.

Accountants Online Success School

Everything you need to learn to take your status from Accountant to CEO, focused on digital marketing strategies and tactics.


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